United Brand Group delivers the China Marketing and Sales your business needs for long term success.

Change in China is rapid and has an immediate impact, which is why successful businesses rely on an in-market team to navigate the challenges and quickly capitalise on opportunities.

Based in Australia and China, UBG’s team have over 15 years’ experience managing some of the world’s most successful brands.

By offering integrated Chinese Marketing and China Sales opportunities, we are able to fast-track the China journey for many businesses – focusing on long term and sustainable growth.



Integrated Sales & Marketing

To help brands manage the risk and expense of a China launch, UBG have developed category specific vertical eCommerce platforms.

Brand Benefits

  • Increase in sales from new consumer segment

  • Maximises marketing ROI

  • Increase in meaningful engagement

  • Increase in awareness and demand 

  • Leverages existing digital infrastructure

  • Low risk, low cost China ‘seeding’

  • Maintain control of your brand 



Food & Beverage | Beef | Pet Care | Heath Care | Skincare | Wine



Experience + Expertise

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Parent and Child at the Supermarket


Chinese Consumer Marketing

There are over 2 million Chinese living in Australia… an often-untapped market for many Australian businesses. Knowing how and when to engage with this lucrative and growing market both in Australia and in China should be a critical component in any brand’s marketing plans.


China Sales Facilitation

UBG has an extensive network of customers which include major cross-border eCommerce platforms, China general trade grocery and specialty retailers, national and regional distributors, wholesalers and traders, as well as an extensive local Daigou customer network.


China Research & Market Insights

UBG provide strategic research & insight services for brands wanting to enter or expand into China. Our team of marketing, sales and research teams in China provide in depth market data, real China customer and consumer feedback and invaluable insights for brands to ensure long term success.



Your success is our success.

United Brand Group was established in 2014 to help businesses connect with Chinese consumers both in Australia and in China. Our team has been on the ground for over 15 years in China and we have seen and experienced many businesses both succeed and fail.

Our vision is to help businesses achieve long term growth in China by capitalising on our team's experience and expertise to fast track their China journey.





©2020 by United Brand Group.